We are very excited to let you know that Atmosphere has been selected as the exclusive SA partner of the Public Relations International Organisation (PROI). PROI is the largest partnership of independently owned market-leading PR agencies in the world with 50 partners in 120 cities in 40 countries globally.
PROI met with a number of local agencies in sub-Saharan Africa and Atmosphere was extremely pleased to have been selected as their exclusive local partner. We’ve had several approaches by international players for alliances and joint ventures in the past, but the cultural fit with PROI and its network of independent players, made this an ideal partnership.
- Nicola
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