Atmosphere recently created a Parisian street cafe, Le Budget Cafe, in the heart of Cape Town for Capitec Bank.. However instead of serving lunch the cafe is unique spot for CBD workers to take their packed lunch to (an alternative to buying expensive sandwiches and sitting at their desks). The cafe is staffed by a larger than life Maitre d’ and french musicians and also has a special in conversation starters and money saving tips.
It’s all part of our ongoing Live Free campaign for the bank to highlight the simple, free and budget friendly things in life. It’s also part of our mission to prove that marketing for banks doesn’t need to be dull. Check out the Capitec Facebook Page for more details and for a gallery from the event.
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